Craig Coffey
Executive Leadership Coach
Former CMO & General Manager
Certified DEI&B Champion
BACKGROUND
Prior to executive leadership coaching, Craig Coffey spent over 30 years in senior leadership roles with companies like Kraft, PepsiCo, Nokia, Frontier Communications, and Wells Fargo. In those roles, he has consistently been recognized as a passionate developer of leaders and capable teams, promoting productive organizational cultures.
Craig's decades of experience and executive leadership coaching approach helps him quickly identify clients' complex roles and challenges. He provides an executive leadership coaching experience distinguished by trust, openness, active listening, and genuine probing dialogue that uncovers new insights. As a result, clients are able to fortify existing skills and build new competencies to deliver inspired results while preserving their authentic selves. Craig tailors each coaching engagement to meet a client's specific needs and show measurable progress.
Notably, Craig is also a Diversity, Equity, Inclusion & Belonging (DEI&B) champion helping leaders apply new insight and perspective to developing and advancing future leaders. DEI&B is a dynamic, complex focus area for most organizations and a “must-have” skill set for any leader in todays business environment.
Craig is an instructor and trainer for the ANA, the advertising industry's oldest and largest trade association.
Additionally, Craig does pro bono work for American Corporate Partners (a non-profit organization), coaching US veterans transitioning from military service into the commercial sector.
APPROACH + PHILOSOPHY
Craig believes we should strive to step into our greatest potential and be our best selves as leaders. He understands the value of overcoming the limiting beliefs we have about ourselves or the ones others impose upon us. Craig knows we all have extraordinary talents that, when optimized and shared, elevate who we are and the teams we lead. To accomplish these things requires a will and capacity for introspection—a learning journey. Craig is an Executive Coach who partners with clients choosing to embark on that learning journey. He helps clients identify, unlock, and grow their talents and skills to clarify their purpose, achieve career ambitions, and find joy.
EDUCATION
BS. Boston College
PMD, Harvard Business School
Global Marketing & Strategic Planning INSEAD Business School
CERTIFICATIONS
Center for Executive Coaching PCC, CPCC
Center for Executive Coaching Diversity, Equity & Inclusion Coach
Profile XT
Shift Positive 360® certified